The 2019 Sustainable Landscape Expo was a collaborative initiative that brought together Tucson Water, Pima Smartscapes and the UA Cooperative Extension. This free, family friendly event was designed to promote efficient water usage and sustainable landscaping in the Arizona desert.
Organizers hired Gordley Group to help brand, market and advertise the event by creating a logo, supporting event materials and a robust media plan that included outdoor, print and digital. The expo was a huge success with attendance more than doubling compared to the previous year.