We are excited to announce that Gordley Group was recently recognized by the Public Relations Society of America Southern Arizona Chapter, which awarded us two IMPACT Awards of Excellence and one Certificate of Excellence Merit Award!
The first IMPACT Award we received was in the category of “General Marketing Communications” for our work with MHC Healthcare to develop a multimedia awareness campaign promoting its health centers and range of services available for anyone in the greater Tucson area.
The effort focused on promoting that MHC services are available for all residents, regardless of their ability to pay or where they live in the Tucson metropolitan area, with advertising in print, radio, outdoor and online. Giving a near-perfect score, one of the judges wrote, “Excellent research, planning, implementation and evaluation…Congratulations!”
You can read more about the effort and results on our MHC project summary page.
The judges also recognized our team with a second IMPACT Award in the category of “Social Media Communications” for our 2021 Halloween campaign titled “31 Days of Ad Shop Horrors.” We poked fun at some of the stresses we and others face in the office, such as Mondays, job folders and typos. Our social media followers were able to share their enjoyment of the campaign…and so did the PRSA judges, with one declaring, “I love it.”
Gordley’s Certificate of Excellence for “Creative Collateral” was received for the firm’s annual holiday card, a creative piece shared with clients and friends that featured lighthearted “back to the office” staff trading cards. Our team is already hard at work rocking out our 2022 holiday card, something we take great pride in and look forward to sharing with friends near and far very soon!