Environmental Services: FoodCycle
The Gordley team created a strategic marketing plan for the composting partnership between UA Compost Cats, City of Tucson Environmental Services and the Tohono O’odham Nation’s San Xavier District Co-op Farm. The goal was to increase awareness of the program that diverts organic waste from landfills and produces compost sold or donated to the community. We developed a brand identity, including logo and tagline, and designed visually appealing information sheets, brochures and fliers to educate the public and attract program participants, enabling the program to effectively transition from a pilot project to a permanent service. Our team devised a media relations strategy, produced news releases and made media contacts across the print, digital, television and radio landscape.
New-Customer Kit Folder
Marketing Materials
Truck Decal
